Kranich’s VIP Loyalty Card Redesign

vip card front vip card back

These credit card sized vip cards for Kranich’s Jewelers was a redesign. They hadn’t been updated in over five years at the time so I was tasked with updating the look. I decided to go with a more modern look while still keeping the familiar forest green color present in their old design. These were printed on a desktop dual sided card printer giving them the the look and feel you might associate with a luxury brand.